Mumbai can dial 1298 for Emergency

Americans take 911 for granted, but in many developing nations a centralized emergency telephone number is unheard of. In Mumbai, four friends came togeter to start a private ambulance company that has stepped up to fill the void in emergency medical service. In a city where "ambulance" used to be synonymous with "hearse," Mumbai residents can now dial 1298 and receive emergency medical care priced on a sliding scale.